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The Top Five Advantages of Using the AWS Cloud Provider

In this blog post, we discuss the top 5 advantages of using AWS, and practical steps to realise them for your business.


1. Reliability

Your cloud deployments need to be available 24/7. AWS is a major player in the cloud market (No. 1 by market share globally) and provides the dependability you require.

Due to AWS's extensive worldwide network and the fact that each data centre is built to provide redundancy in the case of an outage, uptime is assured (99.9% guarantee). Redundancy can also be built in with failover to other data centres, and data backed up to multiple locations as standard.

As a result, you can be confident that choosing AWS as your cloud provider is a sensible move for your immediate and long-term needs.

Read our article comparing AWS & Azure here.

2. Security

One of the main factors contributing to AWS's robust security is its extensive and multi-layered approach to protecting client data and infrastructure.

AWS offers a variety of security options:

  • Identity and access management (IAM)
  • Encryption
  • Network security
  • Compliance tools for PCI-DSS / Cyber Essentials and other industry standards

The suit of security tools is very strong, but all of them need implementing, monitoring and maintenance, and a good AWS partner can help with this. 

Is the Security of Your Cloud Management Service Doing Enough to Protect Your Business?


3. Scalability

Every business is concerned about scalability, but growing businesses need to be more concerned about it. Your infrastructure can be easily scaled to meet changing demands thanks to cloud services like AWS.

You may automatically add or remove capacity with AWS based on your needs, and you only pay for what you really use. As your business grows, this can assist you keep your costs down. AWS provides a vast array of services that may be scaled up or down to meet your changing needs.

This means you can start small and build your business without needing to make an upfront investment in infrastructure. As a result, AWS might be an excellent choice for enterprises that require the flexibility to scale quickly.

Scaling architecture and changing architecture in the cloud can lead to cloud sprawl where you end up paying for redundant resources. To identify this and stop it read our article here

4. Cost-effective

The ROI of cloud deployments is often the idea that you only pay for what you use. The reality can often be that you use a lot more than you expect. 

There are a number of different ways to purchase and pay for your cloud spend. The easiest to understand is pay as you go, but this can be the most expensive. Once you understand your cloud usage and you have a stable deployment, then it's worth reviewing the available saving options. 

Essentially they all boil down to making a commitment so buying a batch of credit in advance, reserving instances or choosing savings plans.

You just need to evaluate the options against your deployments to make sure they are a fit.

For more on how to balance cost against performance for your AWS infrastructure, please read our article here

5. User-friendly

AWS is simple to use, even for inexperienced users. By this, we mean someone who has network experience but hasn't used AWS before. They might have managed on-premise or other cloud resources, but they are not a novice.

Extensive technical documentation and tutorials to help admins get up to speed are available. This along with a range of support packages and online resources can give your team a foot up. However, a partner can help you avoid costly mistakes.


You can change the way you pay for your IT infrastructure from a CapEx model to an OpEx model. At IG CloudOps our team of certified AWS experts can help you get started with AWS and use it to its full potential.

If you want to find out more then book a test drive or sign up for a free trial

You might also be interested in:

What should my managed AWS service include?

Stop your AWS costs rising with AWS management services

NoOps: CloudOps delivers IT Operational Excellence for DevOps teams

AWS Cloud Service Provider: How to Choose the Right One for Your Business

AWS Architecture: Why an AWS architect is unable to fix your cost and performance issues long term